Free Press

Social-media platforms must consider the year-round vulnerabilities that allow election-specific content to mislead and polarize voters.

We urge all social-media platforms to immediately adopt the following steps before the damage is irreversible:

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• Reinstate election-integrity policies and staff up critical platform-integrity teams to ensure more efficient enforcement across languages.
• Enforce rules against election lies and hate in political advertising, require human review of such ads, and label ads containing generative AI.
• Require disclosure of AI-generated political content and prohibit the use of deepfakes in political ads; promote factual election content; and ensure generative AI products have usage policies around election-related content and are supported by adequate trust and safety teams.
• Reduce the visibility and easy distribution of election-related content that has been flagged and is awaiting review.
• Hold influencer, public figure and political candidate accounts to the same moderation and enforcement standards as everyone else.
• Improve transparency by requiring public disclosure of moderation and enforcement practices.

Please take appropriate steps to protect the rights of your users and the health of our democracy.